Income Group fast money report : Google Sniper

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Google Sniper 2.0

“Zero to Six Figures – The Blueprint... Back & More Powerful Than Ever”

(Still) By George Brown

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Legal

By reading this E-book you have agreed to the following terms and conditions.

Under no circumstances should this E-book be sold, copied or reproduced in any way.

If you got this E-book for free then please email me, I would very much appreciate it.

“Google Sniper” and all of its contents are protected by copyright law. Copyright information contained in this product may not be reproduced, distributed or copied publicly in any way, including Internet, e-mail, newsgroups, or reprinting. Any violator will be subject to the maximum fine and penalty imposed by law. Purchasers of this product are granted a license to use the information contained herein for their own personal use only. Any violators will be pursued and punished to the fullest extent of the law.

All earnings described in this product and shown on our website are accurate to the best of our knowledge, and should not be considered “typical”. As with any business, your results may vary, and will be based on your background, dedication, desire and motivation. We make no guarantees regarding the level of success you may experience. Any testimonials and examples used are exceptional results, which do not apply to the average purchaser, and are not intended to represent or guarantee that anyone will achieve the same or similar results. You may also experience unknown or unforeseeable risks which can reduce results. We are not responsible for your actions.

The author and publisher of Google Sniper and the accompanying materials have used their best efforts in preparing Google Sniper. The author and publisher make no representation or warranties with respect to the accuracy, applicability, fitness, or completeness of the contents of Google Sniper. The information contained in Google Sniper is strictly for educational purposes. Therefore, if you wish to apply ideas contained in Google Sniper you are taking full responsibility for your actions.

The material contained in this book in STRICTLY CONFIDENTIAL.

There are NO Resell rights for Google Sniper.

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You may NOT distribute this report in away way (paid or free). Distribute Google Sniper illegally and you WILL be subject to the maximum fine/penalty imposed by law.

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The Intro...

Still not being much of a storyteller, I‟ll keep this short.

Hi, my name‟s George Brown and I‟m a sniper.

We‟ll get to what that means (and the original introduction along with it) in a second...

But first, I want to acknowledge that I‟m no longer the only Sniper out there.

In fact, thanks to the original Google Sniper, there‟s thousands of Snipers now. Many have quit their job thanks to nothing but this guide, many more are on the way, and many are earning $10,000+ a month, some over $30,000. Doing nothing but what I‟m about to show you.

And I‟m not going to lie, I‟m a very proud young man because of that 

Google Sniper is my baby, and it‟s a joy to back here again teaching you both the original system and the changes I‟ve made.

So I just want to say thank you to all of the original snipers, who bought my “1.0” course and changed their lives with it. And also hopefully bring some encouragement to any new snipers joining our ranks...

Because Google Sniping works.

The guide and the videos you‟ve got access to right now, alone, has the ability to change your life. Just like all those stories of successful snipers before you.

It‟s proven now; it‟s not just me making money... Everyone is doing it.

And if you‟re new, you‟re in for a real treat.

You‟ve got an even better chance than them, because in today‟s World, and with my (and other Sniper‟s) research it‟s now way easier and more profitable than ever.

And that‟s saying something about what‟s known unofficially as “the easiest, laziest and most profitable way to make money as an affiliate marketer on the net today”.

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So, I hope you enjoy what follows, and please give it your all. Because there‟s magic in these pages...And maybe, just maybe, reading this will be a turning point for you.

Okay. So what on earth is a “sniper” anyway?

Well, I‟m not in the armed forces or anything. No, I‟m a Google Sniper.

I „zoom in‟ on a niche within a niche, target a very specific keyword and build a whole 4 - 5 page website dedicated to it. I target these keywords and optimize my websites with such precision, that Google is almost forced into giving me a high ranking.

I don‟t try to create authority sites (although I do have a couple), instead I create smaller individual sites. Sometimes they are even multiple sites within the same niche.

Why?

First of all, because it works, very well in fact.

And secondly, it means you won‟t have to do any of the usual tedious work that‟s associated with creating SEO (Search engine optimization) based sites. That‟s right. You don‟t need to do any link building or endless content updating here.

It‟s a kind of set and forget approach... You build the site once, and get a continuous flow of traffic to your site from Google for months, and even years to come in return.

Pretty sweet, right?

It‟s possible because we‟ve built an entire site around a single keyword. Essentially, we‟re shoving so much of the same keyword down Google‟s throat, and we‟ve “shoved” it down there in such a strategic way, that they are almost forced into giving us a high ranking on page one - No matter how many backlinks we have.

And most importantly, I‟ve found that building five smaller sites is a hell of a lot quicker and a better use of time (more profitable) than building a single authority site.

But here‟s what‟s going to sound a little weird about the whole process...

You might expect that you‟d have to build hundreds of these tiny sites to make a good income online, but that‟s simply not the case.

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These sites don‟t make pennies. We‟ll leave the other niche marketers to fight over the low volume “garbage” keywords.

We‟re building high traffic, high revenue sites here. In fact, I‟d say my success rate of making a „successful site‟ (one that pulls in at least $300 a month) is about 75%. Because not only does Google sniping work – it works consistently.

Truthfully, I‟ve made what many would consider a lot of money online almost exclusively from repeating this exact process... and I don‟t have that many websites.

An Overview of the course

 Part One: Finding a profitable opportunity and keywords to go along with it.

 Part Two: Creating the foundations of our site – Getting a domain and installing wordpress/plugins.

 Part Three: How to write your sites content so that you get the maximum conversion rate you possibly can out of your site (preselling)

 Part Four: How to optimize your site for complete domination of the search engine rankings.

 Part Five: Everything you need to do with your affiliate links. Where to put them, how to cloak them and even what to say in them to get the most clicks.

 Part Six: Finally, we‟re going to put all our knowledge into practice. Here‟s the step by step blueprint for creating your site, start to finish.

 Part Seven: How to gain some quick backlinks and get your site indexed fast.

 Part Eight: How to turn this one site into a 6 figure business.

How I recommend you use this course...

I recommend that you take an afternoon out, and go through all the material the first time, videos „n all, just getting to getting to know the system.

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And then the second time, follow along as I do each step, actually creating your own site in the process – Referring back to the process maps if needed.

And don‟t forget to use this manual as a reference! I‟ve hyperlinked all the chapter headings to make it nice and easy for you to navigate to any areas you just want to read over again quickly in the future.

A personal note on Google Sniper...

I‟ve tried a lot of other stuff, I‟ve bought a lot of internet marketing books and yeah, they did help me. But I wasn‟t really making any real money with the complicated „Guru‟ systems... In an age of pay per click, automated blogs, complicated blackhat tactics and social media marketing, many would consider my methods too simple. But I thought „it‟ (the system you see today), would still work and despite what a lot of people said, it did – like crazy.

Now sure, this system‟s not perfect and just like every other method, it has got it flaws. Namely, the Google „sandbox‟ which means that sometimes Google doesn‟t allow your site to rank highly in the search results until it‟s a couple of months old –

Don‟t worry about it though. The sandbox is just a temporary setback anyway, one that‟s shared by every SEO money making system. And it‟s beyond our control anyway.

I just wanted to be upfront in this course and leave nothing out. So, if something might pose a potential problem, I‟ll be telling you about it, rather than leaving you to discover it one day and wonder what the heck‟s going on!

Anyway, I found that the courses that helped me the most were the specific ones. You know, the type which take you by the hand and show you step by step exactly how the owner had a lot of success.

So, that‟s what I want to show you here. And yes, I really do use these methods, still. In fact, I‟ll be building yet another of my Google Sniper sites in a couple of days after writing this - I‟ve found one heck of an opportunity in a certain Forex sub niche which shall remain nameless.

Now, one last thing before we begin...

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A Warning...

A lot of what I do and how I do it in this system... „bucks the trend‟. And a lot of it just doesn‟t make any logical sense. Period.

But I‟m lazy, and like to cut corners where I can. This is quite a unique system and you may disagree with some of my teachings, so feel free to alter any bits you don‟t like (but make sure to email me if they work!).

Finally, I just want to say a big thank you for purchasing this course.

I‟ve put a lot of thought into it, hoping to create a product which really delivered on all its promises. I hope you find the information that follows valuable. And all I can say is that Sniping has worked pretty damn well for me, and as long as you actually put it into action, I know that it will for you too.

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Chapter One: Finding a Profitable Opportunity (Market & Keywords)

Okay then, let‟s get snipin‟.

First of all, we will be building our site around, almost exclusively, a single keyword. We build Sniper sites like this because it gives our site a very narrow, but razor sharp focus. Remember, we want to do the least amount of off page Search engine optimization (SEO) possible and the way to do that is to be specific, VERY specific.

Choosing a keyword to “snipe” is arguably the most important part of the whole “Google Sniper” process... Choose the wrong keyword, and right off the bat you‟ve limited your profitability or worse yet, set yourself up to make no money at all.

Now, it doesn‟t matter what market or niche the keyword is in because with a couple of hour‟s research you can write about just about anything. I‟ve got an acne site for example, despite (fortunately) never suffering from acne myself.

No, what DOES matter is that it‟s a good keyword.

Good isn‟t a very descriptive word, I know... I could‟ve said profitable, but any keyword can be profitable. We want one that brings HIGH profits (not pennies) through a high volume of targeted „ready to buy‟ visitors.

What attributes are we looking for in our main keyword?

 A niche you can monetize (make sure there‟s products related to the keyword).

 A keyword you can monetize.

 Anything that get‟s over 3,000 searches per month according to Google‟s keyword tool.

 A level of competition we can compete with.

Now, let‟s look at each of these factors in more detail, because it‟s absolutely crucial that you can tell the difference between a keyword that meets one of our four attributes, and one that doesn‟t...

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A niche you can monetize

There‟s no point spending all that time creating a website about something you can‟t make money from. You need to be able to monetize your niche so make sure it‟s got products to promote and desperate buyers.

I‟m talking desperate here. And I don‟t mean it in a negative way, think of it like this:

Not people who are looking to just solve a problem, people who are willing to PAY for the solution.

A great way to see how profitable a niche could be is to do a search for the term on Google and check to see if there‟s any (and how many) Adwords ads for the term. Adwords affiliates will only display their ads for any length of time if their making them money after all – Since they pay for every click.

Also, check to see how many products you could promote (if any) there are for that particular niche. If there‟s just one or two, then perhaps it‟s got a big target audience, but they just aren‟t desperate enough to actually spend money.

Bear in mind that some niches will sell better than others. E.g. out of all the niches I would say that “making money online”, whatever the method, is the one people are most prepared to pay for.

Side Note: When considering if a niche is profitable remember to use your common sense. Seriously, so many marketers just look at the numbers or they‟re following a system so strictly that even if they object to it personally they‟ll still go ahead. I recommend that you don‟t. If your common sense tells you that a niche won‟t be profitable, don‟t go ahead with it – even if it‟s meets the other criteria. This is your business and always follow what you believe is best, remembering of course to take the advice of others at the same time. But don‟t follow courses to the letter, not even mine!

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A Keyword You Can Monetize

We‟ve looked at it from a „market or niche level‟ which would be things like: affiliate marketing, approaching women, make money with Forex, stock trading robots e.t.c. Notice I said stuff like approaching women instead of men‟s dating advice- Not too general but not too specific either.

Now we need look at it from the keyword level, which is more specific to our site. This is one of my little nuggets of gold (if you can call it that) and is something that many marketers who aren‟t experienced with Adwords and something called negative keywords forget about. Don‟t worry if you don‟t know what that means.

Okay. Just because you‟re getting free traffic through this system it doesn‟t mean that you shouldn‟t scrutinize how profitable that keyword actually is.

Here‟s an example of a keyword phrase that applies to almost any market that‟s got all the elements of the equation except buyers... fecant.

“product name torrent” or “product name rapidshare”. For example, for one of my recent snipes I targeted the Clickbank product “Commision blueprint”. And when deciding what phrase to target I came across (as you always do) the torrent variation of the keyword, so “commission blueprint torrent”.

And guess what?

It had a ton of traffic.

It had close to no competition.

And it was in a very profitable niche – the buyer was obviously interested in that product.

But... The visitors wouldn‟t have been buyers. Why? Because they were looking for a torrent (a free download). Now, you‟re right in thinking that sure, SOME people after finding that there is no free download (in this case there wasn‟t a torrent available) would then go on to purchase it. They might‟ve just thought they could see if they could get it for free first.

But use your common sense... think. The chances are that if they‟re that type of internet user: regular downloader (since they‟re familiar with torrent sites), social

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bookmarking sites frequenter etc. They probably wouldn‟t buy it anyway. They were probably (and this is a sweeping generalization here), looking for a freebie.

The individual keyword you‟re targeting should not be a browsing keyword like „cameras‟, instead, it should be more closely linked to buying or a specific problem. If you were doing this for stuff other than Clickbank products for example, you could make a site about a specific model of camera that had an affiliate program.

Or another example, a keyword like “how to lose weight fast” would be a good one to use because the searcher clearly has a problem that they want to solve. And it‟s a problem they‟ll pay to solve too (since weight loss is massive billion dollar market).

Also, remember that you‟re very unlikely to be able to rank for a broader keyword like “cameras” or “weight loss” anyway, you‟d have way too many competitors, so stick to quite specific terms.

Here are the three keyword rules:

1. It must be related to buying or targeting a market thats needs (problems) are closely related to what the product offers. 2. Long tail, usually. Why? Because the shorter keywords probably won‟t be buying keywords and more importantly you won‟t be able to rank for them. Broad keyword terms are the realm of the authority sites. So usually go for keywords with 3 or more words in. Not just 1 or 2 words. 3. And the final rule:

Over 3,000 searches per month

Now, it‟s important to note that this is the personal figure I came up with and it is by no means set in stone.

Only you can decide what‟s an acceptable number of searches. It‟s simple really: More traffic = more money. And obviously more searches will mean more visitors, which means more potential customers, and therefore more money.

The rule of over 3,000 or at least over 2,000 searches per month is just because quite simply, I don‟t see it as worth my time to pursue any keywords with less searches than that. I don‟t want to fight over pennies, and you don‟t need to either. We want to create sites that make over $300 a month here.

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However, if you are just creating your first site, and you‟re prepared to maybe only make $200 a month from a sniper site, then by all means go for a keyword that gets 1,000 searches a month. 200 bucks a month is still a lot of money.

Now these are sweeping generalizations I‟ve just made, how profitable a site is will depend on many other factors and not exclusively the search volume. But you get the idea.

I will say this though...

I‟d rather spend an extra hour researching keywords to find one that gets double the traffic and therefore double the sales over the entire sites life, than settle for a really low volume keyword that limits the sites profitability right off the bat.

This is a huge point:

Don‟t be lazy with your keyword research.

Keep looking until you find something GOOD, don‟t settle for second best (a low volume keyword, or one with high competition).

Side note: Most sniper sites you build will bring in income for at least one year by the way, so taking that extra time to find a winner is WELL WORTH IT.

Now, as a minimum I‟d go for at least 2,000 searches per month on your main term. Let the other marketers fight over pennies. I‟ve found that anywhere around 3k though really is a sweet spot though between competition and amount of traffic.

Although sometimes you will find an absolute nugget. I‟m talking like 30,000 searches per month and next to no REAL competition (Authority sites or other sniper sites). And yeah it does happen (although not often enough!)...

Man I love those days...

Anyway, another reason for the rather large 3,000 searches/month requirement is the massive inaccuracy of the Google Keyword tool.

Sometimes it under estimates the traffic (shows less searches than there really is) but usually (70% of the time) it over estimates (e.g. Google says 5k searches and really there‟s 3,000 per month). This is a huge problem, I don‟t know why Google‟s figures are so far off, I mean it‟s their company conducting the searches right?

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Apparently it‟s because it includes it‟s search partners as well or something. If you want to read more on that, here‟s an interesting article I found on it: http://www.search-engine-war.co.uk/2008/07/how-accurate-is.html

So it ain‟t perfect but it‟s the best tool we got. Which is why I go for keywords that get over 3,000 searches per month. Just to be on the safe side.

Important: The only exception might be a product name, in which case I‟d for it regardless of the keyword tools estimates if I thought it was popular. Because if a product‟s got demand, then you can bet people are searching for it.

How do you know if people are searching for a product? A high gravity on Clickbank for example would usually dictate that there‟s bound to be a lot of people searching for it. Or even a high alexa ranking on the merchants website would do – Anything under 700,000 would usually mean it‟s getting a lot of visitors.

Finally, I just want to demonstrate how much you can actually make from 3,000 searches per month. So here‟s a simple formula:

Let‟s say you‟re ranked #1 for the term and get a conservative 50% of the traffic to your site. Although, you‟ll probably get more once you optimize your page title (more about this later on). And let‟s say you have a 1% conversion rate which is the bog standard, in reality highly focused sniper sites achieve closer to 3%. Finally, you‟re promoting a product that pays $30 commission, once again, conservative in an industry where everyone seems to now offer commission on back end sales too.

So, 1,500 visitors means 15 customers which means 15x30 = $450 in sales, every single month from a site that‟s going to take just hours to set up! It really is so realistic to make a lot of money. But anyway, moving on...

Not highly competitive keywords

Now don‟t get TOO hung up on levels of competition. I‟m serious. Providing you follow my methods, it‟s a lot easier to rank for terms than you think.

Sure, sometimes you won‟t rank (the main cause of a failed sniper site) but the vast majority of the time you‟ll crush the competition with a one day old website and no backlinks! I‟ve actually had a lot of angry emails from guys claiming I‟m using black hat (weird tricks) tactics because they can‟t understand how the heck I do it.

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So what‟s an acceptable level of competition? Well, that depends on the keyword. And because of that, this is an area that many guides leave out, since it‟s something you‟ll only really learn from personal experience...

But I wanted to come up with an exact system that you can use so that you‟re not at too much of a disadvantage over the more experienced guys.

But remember that there‟s no substitute for real experience and you may get it wrong the first couple of times.

Anyway, here are my „golden‟ competition guidelines:

First of all, let‟s talk about number of competing pages. Now this is probably the most inaccurate way of doing things. I recommend that you follow my other guidelines as well, which involve researching the top results in detail, since that‟s who you‟re competing with – Not the thousands of guys on pages 2 – 50.

But anyway, it does help to give you an initial „feel‟ for a keyword. Now, this will vary from keyword to keyword but as a rule look for no more than 13,000 competing websites when you put your keyword in phrase marks. So, if you‟re keyword was lose weight really fast you would type into Google “lose weight really fast” and see how many pages it identified as a result. (The section where it says displaying 1-10 results out of #number, where #number is the number of competing pages).

I prefer however, to analyze all the top ranking websites in a bit more detail and try to gauge if I‟ll be able to outrank them. So here are some tips on that:

Forum topics - If there‟s forum topics high up on page one (I don‟t care how many views and replies they have) it‟s usually a pretty good sign. Not just because you will outrank them but it shows a general lack of competition for the keyword.

Other snipers. Yes, there are a few of them around and even though we‟re often spread out you can run into keywords where there‟s another sniper competing for it. A great example of this is Clickbank product names. Check out a product name on Google, for example a product I‟m currently #1 for “DJK Google Shadow”:

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Notice the number of marketers heavily targeting the phrase „DJK Google Shadow‟. I think that pretty much every result on the page has sniper domain names like „djkGoogle-shadow.net‟.

The 5th guy even has:

djk-googleshadow.com/google-shadow/djk-google-shadow/

As his domain name which is just ridiculous. The marketer‟s repeated the keyword almost three times in the domain name alone! While optimizing your domain name is important, don‟t take it that far people!

So, what do you do when there are other snipers anyway? Because particularly if you target product names, you will deal with some.

A quick reminder of what a Google sniper is: It isn‟t someone who just has the keyword as their page title (every smart SEO marketer will do that). No, it‟s someone who has basically devoted their whole website to that exact keyword. A telltale sign of a sniper is if you find the keyword in their domain name.

And how do you deal with them? Simple: There‟s room for more than one – Remember that there are TEN positions on Google‟s front page. And if one or two guys are ranking very well (top 5 results) then it‟s almost good news, it means that sniper tactics definitely work here, so you‟ll easily be able to rank too.

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Even if there‟s a whole load of snipers (like so many that they‟re completely dominating the first page) I‟ll often still give it a shot. Since my on page optimization page methods are VERY effective and often I‟ll to outrank them anyway.

Authority Sites. Aah... the tricky one.

Firstly, an authority site is a website related to the overall niche (weight loss for example) that has many pages, often over 100, all targeting different keywords. They usually have a high page rank and often a short, catchy but related domain name. Not a crappy SEO one with a whole load of hyphens. They will usually appear for a variety of different search phrases and there will only be a few in a niche (depending on the size of the niche of course).

Now, it‟s important to distinguish between the real authority sites and wannabe authority sites. How do you find that out? Page rank is a pretty good indicator and a PR of 2 or lower is the indication of a wannabe. But I recommend that as beginner you use this fantastic free tool: SEMRush to gauge how big a site is. It will tell you which keywords any website is ranking for, so if you see a whole bunch of what look like high traffic keywords at number one then it‟s probably real authority site and it will be difficult to outrank. Use the free online tool here: http://www.semrush.com/

Note: There are some sites that you will almost never outrank, websites such as Wikipedia. If you see a Wikipedia article on the first page, as well as many websites with a page rank of four or higher, then it‟s probably too competitive for us to compete.

If it‟s a wannabe then judging if you can outrank it or not will be tricky. I‟ll say that the real authority sites are rare but these wannabe ones are quite frequent.

You‟ll need to look at their website as a whole and the page in question. See how focused that page is on the particularly term by analyzing the keyword density and title and description tags. Then use the information to determine whether it‟s ranking by chance and simply that Google‟s put that page on page one of the results because it couldn‟t find a more relevant website.

A quick indicator of this is whether or not the title tag contains the keyword in question. If it doesn‟t then the page is probably not ranking for that keyword specifically and it‟s a good sign that you‟ll probably be able to outrank it.

Unfortunately, this is an area that will come with experience, and I still get it wrong today. But keep in mind that with authority sites, there‟s more than one spot on Google. There are ten in fact.

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So, if there‟s one real authority site but a whole bunch of crap on the rest of the page, then don‟t worry about it. The only thing you should be concerned about is if there are like five authority sites on the first page, which is pretty rare for the „long tail‟ keywords that we are targeting anyway.

So, as a closing comment on competition: Take all of these guidelines into account and look out for less than 13,000 competing pages, authority sites (both kinds) and other snipers.

If there‟s snipers and pages like forum topics on the first page of Google‟s results then it‟s a good sign. But if you‟re seeing Wikipedia articles and numerous authority sites with a high page rank then stay clear and find another keyword.

But remember, that even if there is SOME competition it doesn‟t mean there‟s not enough room for you to compete. Because you don‟t have to be number one.

Finding a Root Keyword – The 2 Different Approaches

So far, we‟ve gone through, in detail, what attributes you‟re looking for when picking an opportunity. It‟s a combination of a worthwhile amount of traffic, a market full of hungry buyers, a keyword related to buying, and an acceptable level of competition.

So, how do you actually find these keywords?

Well, first of all we need to decide on a general area to look in. Basically... we need somewhere to start our search. Makes sense right?

Therefore, we need what‟s called a root keyword.

A root keyword is usually one or two words which are commonly associated with a market. They are the first words you would type in, if you knew nothing about the market in question. An example of a root keyword could be “affiliate marketing” or “lose weight”.

Now, truthfully, more experienced marketers will already have a pretty good knowledge of what markets sell and which don‟t, so they can afford to just type random root keywords into the keyword tool and skip this section.

So if you are in that category, note that this section isn‟t for you. This section is for the guys reading this who have literally no idea where to start.

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So here‟s how to quickly brainstorm topics and come up with a place to start your search.

There are two approaches I use. First there‟s:

The market led way

This is looking for a keyword within a specific market. The easiest place to start if you‟re new to this is by writing about something you‟re interested in. I mean, why not? At this stage you‟re just as likely to find a worthwhile opportunity in a market you‟re interested in as you are in one you‟ve got no experience with.

So, if you like Golf then use Golf as your root keyword for the next section of this chapter.

Now, it‟s always easier to write about stuff you‟re genuinely interested in because...

One, you‟re passionate about it and it will come out through the „personality‟ of your site (more on that later)

And two, because you‟ll already presumably know a lot about the subject saving you research time.

And if you‟d prefer to write about another topic, then there are literally thousands of ways to come up with ideas. There‟s no wrong way to do it, so use whatever method you want. You could try browsing some forums, reading the newspaper or any other methods you can think of.

My personal favourite is to go on yahoo answers (http://answers.yahoo.com/) and just browse through the various questions that people are asking. You can get a lot of ideas that way.

You can also use Yahoo answers spot possible gaps in the market. This is actually another little gold nugget of mine...

If lots of people are asking similar questions on Yahoo then it‟s likely that they‟ve conducted a search on Google and not found any quality results, which has driven them to yahoo answers to find the answer to their problem. You could capitalize by building a simple sniper site based around that keyword, and promoting a related product while answering their question. Then, people with that problem in the future won‟t need to go to Yahoo answers since they‟ll find your site first.

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Whatever niche you decide on though, remember that you‟ll need to monetize it, so make sure it‟s got products to promote and desperate buyers too.

Because of this factor, I tend to use the product led way. For example, I‟d love nothing more than to create a sniper site on surfing, as it‟s a big hobby of mine, but there‟s no (or not enough) money in it.

The product led way

This is the method that I recommend because as I said earlier, you can write about almost anything (and become an expert too with enough free research).

The most important thing is that you make money doing it.

So, it‟s better to make sure you can make money from the niche first.

Therefore, I tend to look for a product or group of products, that look like they would sell and THEN try to think of root keywords that describe what they‟re about.

How do I find these products? It‟s all in video one, so make you watch that.

Remember that this is a “multimedia course”, and some things are just much easier to “get” when I show you how to do it on video, rather than just explaining it in words.

So before we continue...

Watch Video One Now...

For Detailed Instruction on How to Pick a Winning Product

And for those who‟d rather watch it later...

Here‟s some quick guidelines anyway (I‟m not going to go into it in detail) for choosing a product on Clickbank. Although, I do recommend that you watch the video.

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Now, while I don‟t advise sticking solely to Clickbank, it is the best place to start. So when looking for a product on the Clickbank marketplace keep the following in mind:

 How much it pays: Go for one which pays more per sale if its gravity is also high. (Don‟t be afraid to promote the higher ticket i.e. higher priced products- You‟ll earn more money!)

 High gravity: Usually will convert better = more money for you.

 The higher the gravity the harder it will be to find low competition keywords because they‟ll be more competition in the niche. This is also true even if the product has low gravity, but it is in a very popular niche such as weight loss.

 Try to find products where you earn commission on the backend sale too (a second sale that‟s usually presented to the customer straight after purchasing the first item). It all adds up... Who doesn‟t want to earn more money out of the same customer by then getting commission on a SECOND product too?

But make sure to watch the video where I discuss all of these points in a lot more detail.

Ok, so by now you‟ve (hopefully) decided on a product or niche to target, and come up with a general search term like “golf”. Now I‟m going to show you the process I use to find the actual keywords.

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How to find the keywords to snipe – Step by Step

So, after I‟ve decided on a root keyword what I do is try to write down just 5 keywords (not the product name at this stage) that are closely related to it. If I‟d found a product that was about how to talk to women for example, off the top of my head I‟d write down:

 How to talk to women  Pick up lines  Talking to women  Conversation women  Pick up girls

That took about 20 seconds and you really don‟t need to be scientific about it. It just gives you a better starting point than typing in a single root keyword. Now, enter each one into the Google keyword tool and at the bottom of the page select „download all keywords to .csv (for Microsoft excel)‟.

Link to keyword tool - https://adwords.google.com/select/KeywordToolExternal

Be aware that it‟s unlikely any of the keywords on this page will be your sniper keyword, particularly if it‟s a „mainstream‟ market like make money online, dating, weight loss etc. Why? Because thousands of marketers will have seen that exact same page and would have no doubt capitalized on any opportunities.

So, my secret is digging a little deeper...

Open up the excel document where all of the keywords you found are, and sort them by „average search volume‟ so that those with the highest volume are at the top. Now, sift through the all of the keywords that get over 3,000 per month (if you‟re using my rule) and basically type each one into the keyword tool, to find longer tail variations of that keyword.

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When I say sift in the spreadsheet, skip the keywords which aren‟t specific to your product (keyword tool will give some unrelated results). So in the above example, I wouldn‟t dig deeper into the term “women talking” because someone searching for that‟s probably not going to be interested in a guide about seducing women.

Now, when you dig deeper by typing in each keyword with 3,000+ searches from the spreadsheet into the keyword tool, you‟re then going to go through each of the keywords that the tool comes up with to hopefully find a winner (a keyword that fulfils the criteria I gave you earlier on in the chapter).

The only step left at this stage should be to identify the level of competition. Which is simple enough, just type the keywords from the keyword tool into Google and see what comes up using the guidelines I gave you earlier. With practice, you‟ll be able to get an overall picture of whether you can compete or not in less than a minute.

Save time by using your common sense...

Don‟t bother typing in the obvious keywords (like the ones with 40,000 searches a month), look for the more obscure ones, ones that are still related to buying/a problem, but competition won‟t be as high.

So, that‟s how I find my keywords. You may have your own way. Mine may seem like a long winded process but it‟s really not. If you sit down for 30 minutes, an hour at the most, and really blaze through these keywords looking for one that meets all the strict criteria, you will usually find one if not several.

Obviously, there are some circumstances where you just won‟t find one no matter how hard you look, and there‟s some where you‟ll find several in the space of ten minutes – That‟s a situation where I‟d make multiple sniper sites within the same niche.

Still a bit lost? No problem, this is an area that will make much more sense once you watch video two.

So go ahead,

Watch Video Two Now...

And Watch Over My Shoulder as I Show you How to Look For Keywords and Even Uncover Some in Real Time

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Cashing in on product names – A unique approach

Now, to finish off this chapter, I want to talk about a way of creating these Google sniper websites that completely cuts out all this keyword research. That‟s right, I‟ve taught you all this great stuff and now I‟m going to show you a method where you can pretty much forget about this entire chapter... Smart huh?

Let‟s talk about one of my favourite things: Cashing in on a product name. „Cause man, there ain‟t nothin‟ sweeter...

 High conversions from laser targeted visitors who are very eager to buy  No keyword research necessary (since you already know the keywords)  And if you find a gem then competition can often be surprisingly low too.

What do I mean that you already know the keywords? Well, obviously people are going to be searching for the product name and the related keywords which in my experience are, for any product:

 Domain name – (googlesniper or googlesniper.com for example)  Product name  Product name review  Product name scam  Product name bonus (if it‟s an internet marketing product)

The visitors are also much more likely to convert because they‟re either looking for the merchant‟s website (which they‟ll easily be able to access through your highly visible affiliate links) or a final review before they purchase – Something your site will also offer with a quality review.

And finally, competition is rarely that high. Excluding Clickbank products where competition can be fierce. (although you‟ll probably still rank above 99% of marketers).

But if you want to create sites around a product name then you need to start thinking beyond Clickbank... because there‟s massive demand for thousands of products

This eBook Is 104 Pages Long If You Wish To Read The Rest A Small Donation Will Be A Great Way To Show Your Support

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Google Sniper

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